Hosting, domains, and environments
You connect domain DNS to hosting, enable HTTPS with automated certificates, and configure staging versus production sites so experiments never surprise visitors. Backup strategies cover frequency, off-site storage, and restore drills that prove backups actually work. Security habits include unique admin credentials, limiting login attempts, and removing unused themes or plugins that expand attack surface. Checklists translate into a go-live runbook you can reuse for clients.
Content modeling in the block editor
Lessons teach pages versus posts, hierarchical structures, navigation menus, and reusable blocks that keep marketing teams consistent. Media library organization covers alt text habits, responsive image behavior, and file naming that scales when many editors contribute. SEO fundamentals address titles, meta descriptions at a plugin-agnostic level, and internal linking patterns that help readers without keyword stuffing.
Theming, customization, and safe CSS
You explore block themes, template parts, and child theme rationale when PHP-level hooks become necessary. Styling guidance favors small CSS additions with specificity discipline instead of brittle overrides. Accessibility checks ensure color contrast and heading order survive customization. Version control recommendations help teams coordinate who publishes what and when.
Launch, performance, and handover
The closing unit covers caching expectations, image compression, and basic performance audits using common tools. Forms modules discuss spam protection and privacy notices near submissions. Handover documentation includes admin training notes, credential storage guidance, and a maintenance calendar for updates and backups so clients are not stranded after launch week.
Client training and ongoing support
You prepare a thirty-minute editor walkthrough video script and a FAQ for common block editor questions. Support boundaries clarify what you fix under retainer versus billable improvements. A sample monthly health check list covers updates, broken link scans, and analytics spot checks so sites stay trustworthy long term. Role-playing prepares you for clients who request risky plugin installs and teaches polite refusal with safer alternatives. You also draft a simple SLA table so everyone agrees on response times before go-live celebrations fade.